Plant Cell Technology

BigCommerce to Shopify Migration & Full Store Redesign

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We migrated and rebuilt Plant Cell Technology’s $1M+ ecommerce site from BigCommerce to Shopify—modernizing their brand and giving them full control of their store, events, and content.

Name

Plant Cell Technology

Industry

E-commerce

Project Type

Full Website Build

Platform

Shopify

Builders

Liquid

Hosting Platform

Shopify

Design Credit

More Seconds

Custom Features

BigCommerce to Shopify Migration, Custom Liquid Templates, Customer + Order Data Import

Timeline

September 5, 2023 - February 13, 2024

Project Budget

$30,000

Watch How It’s Made

Project Background

Plant Cell Technology develops and distributes innovative tools for plant tissue culture operations around the world.

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Our Approach

We began by mapping out a complete migration plan—cataloging all product data, customer records, blog content, and custom layouts from the legacy BigCommerce site.

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Modernized Storefront DesignModernized Storefront Design
Modernized Storefront Design

Designed a sleek, mobile-first ecommerce experience that elevated the brand and improved usability.

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Work Highlights

Full-Scale Platform Migration

Migrated the entire ecommerce store from BigCommerce to Shopify—including products, orders, customers, and key metadata.

Custom Liquid Development

Built modern, responsive page templates using custom Liquid code layered on top of the Shopify Dawn theme.

Complete Visual Redesign

Led a full UX/UI overhaul to modernize the brand, improve clarity, and streamline the customer journey across devices.

Blog Filtering & Content Enhancements

Implemented advanced blog filtering and layout logic to support content discovery and SEO—without relying on default Shopify blog behavior.

Event Ticketing Integration

Integrated third-party apps to support events, ticket sales, and custom event landing pages—all managed through the Shopify admin.

Performance & Usability Optimization

Cleaned up legacy code, optimized media assets, and streamlined the site architecture for faster loads and easier content management.

Non-Technical Admin Flexibility

Rebuilt the backend to be fully manageable by the client’s team—empowering them to run promotions, launch products, and manage content independently.

The Outcome

Modernized Brand Experience

The new design elevated Plant Cell Technology’s visual identity, bringing a sharper, more credible presence to a growing international audience.

Increased Sales & Engagement

Post-launch, the client saw more product sales, increased event bookings, and improved blog visibility—driven by better UX and clearer content structure.

Independent Site Management

The Shopify backend now empowers the internal team to manage their store, publish content, and run campaigns without developer support.

Behind the Scenes

What We Learned

Pull up a chair—this is the part we usually share over a drink. A personal reflection on the real challenges and lessons from this build.

Outgrown your ecommerce platform?

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